Introduction of an integrated information and booking system at railtour suisse sa

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Management Summary
    railtour suisse sa was established in 1972 and today is one of the leading Swiss providers of tours of cities and Switzerland. It also offers holidays in Italy, France, Germany, as well as group and opera tours, besides other specialised travel. The introduction of an integrated information and booking system with back-end integration allows end customers to find information via the internet about available accommodation and its prices, to book directly and immediately afterwards to receive a binding booking confirmation. This very broad back-end integration enables interesting added value services, e.g. a hotel search by room rate and real availability, which online bookers use very frequently.

Referenz
Schneider, Bernd (2003):case study in: Schubert, Petra; Wölfle, Ralf; Dettling, Walter (Eds.): E-Business Integration – case studies in optimising business processes, Munich, Vienna: Hanser Verlag, 2003, pgs. 119 - 132.
Erstellungsdatum der Fallstudie: Sep 1, 2003

Autor(en) der Fallstudie:

Lösungspartner:
Gerrit Taaks , Senior Consultant
Betreiber der Lösung:
Benjamin Simeon 
Director of Marketing and Specialised Travel Offers
Branche:
  • Catering trade/Leisure/Tourism/Culture/Sport
  • travel operator
  • city tours and Swiss travel

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Aktualisiert am 12.08.2011
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